Posts in the ‘public website news’ Category
Donating via mobile has for a long time been seen as a major step forward and an excellent way of generating income for charities, unfortunately it has never been particularly viable because the costs for using SMS premium rate codes have been so high and additional revenue from tax relief schemes like Gift Aid are not available either.
Until now!
There is now a charity SMS code available – where 100% of the revenue generated goes to Charity – so a £5.00 SMS donation generated by sending a message to the short-code stays £5.00 and is not dipped into by the mobile operators.
In order to generate additional income from Gift Aid bemoko have developed a perfectly optimised mobile web form, which people donating via SMS receive, giving them the ability to qualify and donate Gift Aid, which on average generates an extra 71p for the charity.
The challenge is to produce a really good experience for all users regardless of the handset – a WAP form will work for low spec mobiles but it gives a really poor experience on high-end phones and a web form designed for an iPhone means a restricted number of people can donate. We like SMS because it’s available to all, so the Gift Aid experience needs to be the same. bemoko and the bemokoLive platform solves all these issues by delivering a specially created web form that is optimised to work perfectly on all mobile phones with a browser.
bemoko are one of the leading mobile web development companies, providing technical expertise and development resource to leading digital agencies. We are really excited about this project, it’s good to be a part of something that you know is delivering real value.
NSPCC are the latest charity to deploy the gift aid mobile form. To donate £5 to the NSPCC text GIFT to 70997.
Research firm Tamar finds that adults aged 25 to 34 were most likely to use mobile to do their Christmas shopping, with 29% saying that they would buy using their phone this season. Meanwhile an impressive 18% of 35 to 44-year-olds, and 20% of 45 to 54-year-olds indicating they would be shopping on mobile for Christmas.
Research by Ofcom has found that UK consumers are more likely to be early adopters of new technology than any other country
bemoko and Yuza Mobile unleash the marketing power of mobile
- Partnership ensures multi channel brand delivery via both mobile websites and custom applications.
14th June 2010: UK-based mobile internet software company, bemoko Ltd, has partnered with the leading mobile app entertainment and experience company Yuza Mobile, to deliver a full service capability for customers who wish to develop both applications and mobile web solutions for easy delivery to any mobile device.
Richard Skaife, Co-Founder & Chief Executive Officer, Yuza Mobile said; “Applications can work brilliantly at engaging users with a brand, but we also recognise the universal appeal of a mobile website. Quite often a dedicated mobile web site is the missing piece in a matured mobile strategy. Working with bemoko means brands have the best of both worlds when it comes to interacting with their customers via mobile devices.”
Mat Diss, Founder, bemoko said: “We recognise some customers want, but have difficulty creating mobile applications. Whilst bemoko remains dedicated to its core business supporting mobile website creation, applications can now be created in tandem by Yuza Mobile. This partnership enables an optimised mobile web presence for any brand, creating both app and mobile website.”
The bemokoLive™ product and has been specially developed to support design teams that wish to rapidly create mobile sites to deliver relevant and brand savvy content to any mobile device at a fraction of the cost of building specific sites for specific mobile devices.
- More than 80% of surveyed UK web users do not trust emails and web sites that do not effectively represent familiar brands
London, 20 April 2009: Mobile internet software specialist, bemoko Ltd today announces a co-operation agreement with Monotype Imaging Inc., a leading global provider of text imaging solutions, to provide expertise to Monotype Imaging customers by introducing them to bemoko’s range of mobile marketing tools, which are designed to deliver improved mobile web presence and represent brands more effectively across fixed and mobile connected devices.
Recent research conducted by Opinion Matters and commissioned by Monotype Imaging revealed that the vast majority (86%) of approximately 2,000 survey respondents in the UK would not trust a communication from a source they often use, such as a bank, if the details were sent in an unfamiliar font. Millions of people are now receiving email messages and surfing the web on mobile devices. However, the sheer number of mobile platforms available (considering the many different operating systems, screen resolutions and other variables) means that brands struggle to ensure their identity is represented effectively. bemoko is working with Monotype Imaging to provide expertise for brands looking to exploit the mobile opportunity with consistency of experience across different mobile devices.
bemokoLive™ has been specially developed to support the rapid creation of mobile web sites that can deliver relevant and brand recognisable content to mobile devices, regardless of screen size, operating system or other characteristics.
Julie Strawson, Director of Marketing, Europe, Monotype Imaging Ltd, said; “Even with most advanced screen technology, poorly designed and delivered text raises suspicions amongst users that legitimate communications are spam or phishing scams. Our goal is to educate customers, and, through the process of introducing bemoko to our customers, raise awareness of the opportunities for delivering online branded experience to the desktop and also across mobile phones.”
The co-operation agreement between bemoko and Monotype Imaging will allow creatives building multi channel sites with bemokoLive™ to be able to engage more easily with both companies to help ensure that a new site can go live fast, and have the confidence that logos and font types will be rendered correctly onto target mobile devices.
Mat Diss, Founder, bemoko said: “For branding on the mobile web to be effective it is essential that people believe that a communication is genuine – if they do not the effect will be to destroy brand trust not to build it. Working with Monotype Imaging will help us to facilitate logos, font types and content displaying effectively on a mobile device, enabling organisations to represent their brand more effectively in the mobile space.”
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About bemoko:
bemoko (www.bemoko.com) is the leading innovator in flexible mobile web solutions providing a comprehensive platform for delivering compelling mobile web sites. It provides a multi-device, multi-channel delivery platform for mobile content, designed with flexibility and speed of deployment in mind. For more information: www.bemoko.com
Monotype is a trademark of Monotype Imaging Inc. registered in the U.S. Patent and Trademark Office and may be registered in certain jurisdictions.
For further information please contact:
bemoko
Chris Bignell, XL Communications Ltd
+44 (0)7834 020460
February 24th, London – mobile internet software company bemoko is supporting a unique performance on March 4th by award winning improv group The Noise Next Door at Winchester University. For the first time anywhere, audience members can participate by texting in or selecting options from a specially built mobile website before and during the show itself to influence the comedy on stage.
Audience members can contribute suggestions prior to the show to be improvised in the opening act. During the show itself, suggestions texted or added to the mobile site will be displayed on a large screen on stage which the performers will be able to refer to. The final act will test the mettle of both audience and performers as they enact suggestions as soon as they appear live on screen.
Tom Livingstone, The Noise Next Door’s improv maestro and resident storyteller, said: ““We’re really excited by the idea of a show based around texting, especially the element of anonymity. It’s likely to be pretty crazy and probably a bit rude, but we hope to get a really good response and a wider range of suggestions than those normally just shouted out. It should lead to some very funny results.”
Mat Diss, Founder, bemoko said: “We have had some interesting requests to show what can be done with the mobile phone, but supplying material for live comedy improvisation is definitely a first. When you think about it, it’s a perfect way for the more shy members of the audience to still get involved and feel like they have contributed to the fun.”
The Noise Next Door are no strangers to utilising technology for their comedy, already basing a show around audience member’s Facebook accounts, but this is a very different challenge that the group has been eager to embrace. “We’ve talked for a long time about creating a show around mobile phones, but this really is a world’s first for short form improv and a wholly new way to gain access to comedy,” adds Tom. “Creating a harmony between text messaging and comedy is going to make for a very interesting show!”
bemoko’s easy to use software, bemokoLive, enables web developers to deliver web content, e-mailers and applications to multi channel media devices. Tickets for the event can be purchased at http://txtstage.eventbrite.com.
About The Noise Next Door
The Noise Next Door are an improvised comedy troupe who have been performing together since 2005. Transforming audience suggestions into fantastically funny scenes and songs in the blink of an eye, The Noise Next Door will have you in stitches with their perfect blend of ludicrous characters, witty one-liners, epic stories and musical mayhem. These five slightly posh blokes are based in Brighton, but are touring venues around the world, with their distinctive brand of off-the-cuff humour.
For further information, and to book ticket visit http://www.thenoisenextdoor.co.uk/
About bemoko:
bemoko (www.bemoko.com) is the leading innovator in flexible multi-channel web solutions. Bemoko provide an easy to use single platform software product that integrates and enhances existing web infrastructure enabling developers to deliver web content and applications to multi channel media devices simply, quickly and without the need for additional training: www.bemoko.com
For further information please contact:
Gary Marshall XL Communications Ltd
Tel: 077 3322 4654
Email: gary@xl-comms.com
Bemoko introduces the mobile friendly email marketing experience
- Access 25% more recipients than the competition
- Integrate with existing content to create a truly inclusive mobile experience
January 20th – London/Mobile World Congress, Barcelona: bemoko today announced the availability of the bemoko®Live mobile friendly email solution, which delivers perfectly optimised mobile marketing emails to any mobile handset. Marketing teams can now use bemokoLive to create mailers capable of truly representing a brand on the mobile phone.
Mat Diss, Founder, bemoko said: “A quarter of people today will view email marketing messages on their mobile and they are almost always impossible to read. Even when you click on the ‘Can’t read this?’ link you still get a page formatted for a PC screen! This is a huge missed opportunity and terrible brand building to customers.”
bemoko provides easy to use software that integrates and enhances existing web infrastructure enabling developers to deliver web content, e-mailers and applications to multi channel media devices. bemokoLive lets marketing departments automatically bring the website and brand to customers on their mobile phones in the best form possible.
A bemoko enhanced e-mail delivered to a PC needs no changes to display across a large screen on click through; for iPhone, Blackberry, wide screen phones and standard phones the mailer is automatically optimised to suit each specific handset. Banners are optimised to fit on smaller screens, whilst larger images and unnecessary information is removed to create a clear, easy to read mailer without the need to zoom in or search the mail for key brand messaging.
“This marks the end of text only, slow, poorly rendered and annoying marketing emails which invariably end up in the trash folder, unread” said Diss. “With bemokoLive you can create a interactive mobile campaign that incorporates email and a mobile Internet site which will deliver the best user experience on every phone. This extends a campaign’s reach by 25%, and also delivers a host of customer analytics tools that enable a deeper relationship between the customer and the brand.”
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About bemoko:
bemoko (www.bemoko.com) is the leading innovator in flexible multi-channel web solutions. Bemoko provide an easy to use single platform software product that integrates and enhances existing web infrastructure enabling developers to deliver web content and applications to multi channel media devices simply, quickly and without the need for additional training: www.bemoko.com
For further information please contact:
| Chris Bignell | XL Communications Ltd |
| Tel: | 07834 020460 |
| Email: | chris@xl-comms.com |
Bemoko brings the Doha Tribeca Film Festival to mobile phones
- bemoko creates the Doha Tribeca Film Festival mobile website, delivering festival content optimised to every mobile phone
- Latest successful implementation of the bemokoLive platform for quick and easy mobile website development
29th October 2009: UK-based mobile web experts, bemoko Ltd, have used the bemokoLive mobile development platform to create the mobile website for this year’s Doha Tribeca Film Festival (DTFF) which begins today.
Optimised to work with any mobile phone, the Doha Tribeca Film Festival mobile website will be live for the duration of the event and for 12 months afterwards. Mat Diss, founder of bemoko said: “From the mobile website you can watch trailers for films on your phone, find out where and when films are being screened and create your own personalised festival agenda. Content is taken from the DTFF blog, twitter stream and flickr feeds, enabling visitors to keep up to date with all the latest news and reviews, wherever they are.”
The site was created using bemokoLive, a unique development platform that lets web designers create mobile sites quickly and easily using standard XHTML. Because bemokoLive recognises the characteristics of a phone visiting a web site, the site will display on any mobile phone regardless of operating system or screen size. This removes the need to write mobile sites for each type of phone, meaning mobile websites can be live for a fraction of the time and cost of traditional methods of creating sites for mobile.
As VIP guests at DTFF will be receiving iPod Touch devices which link to the mobile website, bemoko has used the powerful features of the bemokoLive platform to easily create a feature-rich version of the mobile site for iPhone and iPod touch users without having to write the entire site again for the iPhone. Special features for the iPhone version of the site include ‘Apple style’ sliding page transitions, film trailer carousels and touch sensitive maps with pinch zoom and touch scrolling.
DTFF Executive Director Amanda Palmer said, “The website is a great tool for visitors to take part in cultural exchanges of ideas and to engage with groundbreaking filmmakers. To be able to do this from any mobile phone is a huge advantage to our many visitors who will come from all over the World.”
Mat Diss continued: “The Doha Tribeca Film Festival has recognised the power of the mobile Internet as a tool that should be accessible to everyone, regardless of which make or model of phone they have. bemokoLive means that visitors can experience a multimedia experience on their phone that compliments the event.”
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About Doha Tribeca Film Festival
From October 29 to November 1, 2009, filmmakers and shakers from around the world will be welcomed to the stunning festival hub, at the Museum of Islamic Art (MIA). In this launch year, DTFF is curating a program slate of 30 feature films, highlighting internationally acclaimed Arab films, plus the best of Hollywood, Bollywood, family films, documentaries, animation and world cinema.
DTFF is a unique partnership between Qatar Museum Authority (QMA) and New York’s Tribeca Film Festival. On QMA’s side is Chair, Her Excellency Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani, QMA’s CEO Abdulla Al Najjar and DTFF Executive Director Amanda Palmer. On Tribeca’s side, are the festival founders, acclaimed Hollywood producer Jane Rosenthal, entrepreneur Craig Hatkoff, and actor, Robert De Niro.
Visit dtff.bemoko.com
About bemoko:
bemoko (www.bemoko.com) is the leading innovator in flexible mobile web solutions providing a comprehensive platform for delivering compelling mobile web sites. It provides a multi-device, multi-channel delivery platform for mobile content, designed with flexibility and speed of deployment in mind. For more information: www.bemoko.com
For further information please contact:
| Chris Bignell | XL Communications Ltd |
| Tel: | 07834 020460 |
| Email: | chris@xl-comms.com |
ABOUT THE OPPORTUNITY
1st – The Exchange is a market leading provider of technology solutions to the financial services market. The company provides an integrated suite of technology solutions, software and consultancy to the financial services industry, to help support the key stages of a distributor’s business process.
The Exchange is the largest provider of online comparative quotations and electronic new business applications in the UK financial services portal market. Its main product is Exweb, which is the UK’s leading intermediary trading platform in the financial services market, used by approximately 27,000 registered users within authorised advisory firms. It provides online information and transaction services, with 185 million client illustrations processed to date over the service since January 2008.
THE CHALLENGE
As a membership organisation, it is critical to The Exchange that it provides up to date and relevant services for its users in an effective and easy to use manner.
Having built an intuitive and successful web portal, Exweb, The Exchange was looking to provide access to a mobile website to its users. This was important because when an IFA is with a client, they will not necessarily have access to the web portal. They may, for example, be at a client’s home. The capability to provide either an indicative or full quotation during a meeting enables the IFAs to deliver a quicker and more effective level of service to their clients.
Traditionally it has been difficult to create mobile websites that can be accessed by all devices. There is no single standard operating system for mobile phones and there are a variety of different browsers embedded within mobile handsets.
To further complicate matters, mobile phones have different screen sizes, meaning that creating one mobile website that can be accessed by all mobile devices has been a challenge. Typically companies have either gone to the expense of creating multiple versions of the same site for different handsets, which is a labour and cost intensive exercise. The alternative has been to create a generic mobile website that may not fit a mobile screen and can include broken links or content that cannot be properly displayed on the phone. This delivers an extremely poor brand representation.
Initially, The Exchange decided to create a mobile web solution for certain Nokia and Blackberry devices, in order to test how subscribers reacted to having a mobile website to use and to understand more about usage patterns. Once this trial had been concluded successfully, the challenge for The Exchange was to roll out a fully featured mobile website that could be easily accessed from all mobile devices to support members in the Annuities market.
THE SOLUTION
Having evaluated a number of partners, The Exchange decided to team up with bemoko to roll out a mobile website to their users. bemoko provides consultancy and software solutions that enable organisations to quickly and effectively create mobile internet solutions for all mobile phones.
Uniquely, bemoko’s software solutions allows almost every mobile handset that is internet enabled to access a mobile website and see the content as if it has been designed exclusively for that handset. bemoko’s solution recognises which handset is visiting a mobile website and delivers a fully optimised version of the site to that particular handset.
If the handset supports certain technologies (for example Flash) the solution will deliver that particular content, however, if it does not, the content will not be delivered and instead the page will automatically be configured to be suitable to the size of screen, operating system and mobile browser embedded into the handset. The result is that, whatever handset is accessing the site, the mobile web pages fit the screen and do not display content that cannot be viewed, removing the broken links and poorly fitting pages that can be associated with the mobile web experience.
The Exchange had a series of specific criteria to fulfil: it needed to enable users to input important information such as a client’s age and requirements easily; it also needed to deliver usable results to IFAs quickly and reliably. Most importantly the site needed to be accessible from any mobile phone.
bemoko worked with The Exchange to develop a bespoke solution that delivered an effective mobile website within The Exchange’s criteria. Rather than suggesting a solution that would have required a major technology upheaval for The Exchange, bemoko was flexible enough to develop a solution that suited the core technology environment within which The Exchange operated its services.
Both the bemoko team and The Exchange technical staff collaborated to ensure that the solution was effective and deliverable. Considerable support was also provided from Microsoft, since The Exchange works in a .NET framework.
OUTCOMES
The collaboration has provided a highly effective mobile website that can be clearly and easily displayed on all but the very oldest mobile phones.
The solution has been launched and is now being used by IFAs across the UK, providing them with another flexible and relevant service from The Exchange and allowing The Exchange to demonstrate its market innovation and thought leadership in a new area.
The Exchange is now considering the implementation of the second phase of the mobile platform to deliver additional services to its customers.
CONCLUSION
The mobile environment has traditionally been seen as one that has been too expensive or too difficult to deliver a meaningful service. The challenge of either having to build multiple micro sites for different devices at significant cost, or relying upon automatically re-rendering content has meant that many organisations have avoided creating mobile web solutions.
Yet the ubiquity of the mobile phone, along with the increasing number of people who are using data services on mobile means that it is difficult for organisations to ignore the mobile opportunity any more. By recognising the value that a mobile solution could provide to its members, The Exchange has been a pioneer.
By partnering with bemoko, The Exchange was able to offer a truly personalised service to its customers at a fraction of the cost of creating mobile sites for each relevant device without compromising usability to the end user.
About 1st – The Exchange
1st – The Exchange is a market leading provider of technology solutions to the financial services market.
The Company provides an integrated suite of technology solutions, software and consultancy to the financial services industry, which helps support the key stages of an intermediary’s business process, whatever its size. In doing so, this enables users to service their clients more efficiently and profitability, whilst meeting regulatory demands, reducing costs and maximising profits.
The Exchange’s Exweb is the largest provider of online comparative quotations and electronic new business applications in the UK financial services portal market with over 27,000 users. It provides online information and transaction services, with 125 million client illustrations processed over the service in 2007.
1st develops, markets and supports software delivering financial planning, client management and full back office administration to financial intermediaries. 1st’s ‘Adviser Office’ software, is the market-leading client management solution used by more than 1,600 Adviser firms offering wealth management and financial advice, both Multi-tied and Independent. Based on Microsoft SQL Server and .net Technology, Adviser Office and Adviser Evolution link with over 60 partners, including product providers, portals and fund supermarkets to aggregate client data and avoid any data re-keying.
bemokoLive.NET: simple, effective mobile web for Microsoft environments
UK-based mobile web experts, bemoko, today launched bemoko®Live.NET edition, the latest version of the company’s powerful and flexible mobile web delivery platform for content and services.
bemokoLive.NET brings the benefits of bemoko’s mobile platform to the .NET environment through integration into Microsoft’s ASP.NET MVC framework. Developers can now quickly develop one single mobile site to deliver the best user experience over a wider range of handsets and devices.
bemokoLive recognises a user’s mobile device, repurposes and automatically delivers the right mobile content to the device being used. This ensures that any mobile device visiting a web site sees a highly professional online presence with an effective browsing experience, removing the issues of unreadable pages or non displaying images or video.
With bemokoLive.Net:
- There is no need to create specific sites for different mobile devices. Organisations can use their current web content to create sites using common components that deliver an effective web experience to any mobile device.
- With bemokoLive.Net content is automatically optimised as it is delivered to devices, reducing page download times and ensuring a fast enjoyable user experience.
- Mobile web visitors can upload their own content – pictures, status updates, videos – from mobile devices to web sites including Facebook, Twitter, MySpace, and other social networks.
Mat Diss, co-founder of bemoko said: “bemokoLive.NET has been specially developed to make it easier for designers working in Microsoft environments to deliver compelling mobile web sites. Developers create mobile sites in the same ASP.NET environment that they use to deliver non mobile sites – there is no need for additional training or to learn a new language.”
“Through bemokoLive.NET, organisations using the Microsoft environment can use their current team to create mobile sites that deliver relevant content to any mobile device at a fraction of the cost and time to market of building specific sites for specific mobile devices.”
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About bemoko:
bemoko (www.bemoko.com) is the leading innovator in flexible mobile web solutions providing a comprehensive platform for delivering compelling mobile web sites. It provides a multi-device, multi-channel delivery platform for mobile content, designed with flexibility and speed of deployment in mind. For more information: www.bemoko.com
For further information please contact:
| Chris Bignell | XL Communications Ltd |
| Tel: | 07834 020460 |
| Email: | chris@xl-comms.com |