February 24^th, London – mobile internet software company bemoko is supporting a unique performance on March 4^th by award winning improv group The Noise Next Door at Winchester University. For the first time anywhere, audience members can participate by texting in or selecting options from a specially built mobile website before and during the show itself to influence the comedy on stage.

Audience members can contribute suggestions prior to the show to be improvised in the opening act. During the show itself, suggestions texted or added to the mobile site will be displayed on a large screen on stage which the performers will be able to refer to. The final act will test the mettle of both audience and performers as they enact suggestions as soon as they appear live on screen.

Tom Livingstone, The Noise Next Door’s improv maestro and resident storyteller, said: ““We’re really excited by the idea of a show based around texting, especially the element of anonymity. It’s likely to be pretty crazy and probably a bit rude, but we hope to get a really good response and a wider range of suggestions than those normally just shouted out. It should lead to some very funny results.”

Mat Diss, Founder, bemoko said: “We have had some interesting requests to show what can be done with the mobile phone, but supplying material for live comedy improvisation is definitely a first. When you think about it, it’s a perfect way for the more shy members of the audience to still get involved and feel like they have contributed to the fun.”

The Noise Next Door are no strangers to utilising technology for their comedy, already basing a show around audience member’s Facebook accounts, but this is a very different challenge that the group has been eager to embrace. “We’ve talked for a long time about creating a show around mobile phones, but this really is a world’s first for short form improv and a wholly new way to gain access to comedy,” adds Tom. “Creating a harmony between text messaging and comedy is going to make for a very interesting show!”

bemoko’s easy to use software, bemokoLive, enables web developers to deliver web content, e-mailers and applications to multi channel media devices. Tickets for the event can be purchased at http://txtstage.eventbrite.com.

About The Noise Next Door

The Noise Next Door are an improvised comedy troupe who have been performing together since 2005. Transforming audience suggestions into fantastically funny scenes and songs in the blink of an eye, The Noise Next Door will have you in stitches with their perfect blend of ludicrous characters, witty one-liners, epic stories and musical mayhem. These five slightly posh blokes are based in Brighton, but are touring venues around the world, with their distinctive brand of off-the-cuff humour.

For further information, and to book ticket visit http://www.thenoisenextdoor.co.uk/

About bemoko:

bemoko (www.bemoko.com) is the leading innovator in flexible multi-channel web solutions. Bemoko provide an easy to use single platform software product that integrates and enhances existing web infrastructure enabling developers to deliver web content and applications to multi channel media devices simply, quickly and without the need for additional training: www.bemoko.com

For further information please contact:

Gary Marshall XL Communications Ltd

Tel: 077 3322 4654

Email: gary@xl-comms.com

Bemoko introduces the mobile friendly email marketing experience

• Access 25% more recipients than the competition
• Integrate with existing content to create a truly inclusive mobile experience

January 20th – London/Mobile World Congress, Barcelona: bemoko today announced the availability of the bemoko®Live mobile friendly email solution, which delivers perfectly optimised mobile marketing emails to any mobile handset. Marketing teams can now use bemokoLive to create mailers capable of truly representing a brand on the mobile phone.

Mat Diss, Founder, bemoko said: “A quarter of people today will view email marketing messages on their mobile and they are almost always impossible to read. Even when you click on the ‘Can’t read this?’ link you still get a page formatted for a PC screen! This is a huge missed opportunity and terrible brand building to customers.”

bemoko provides easy to use software that integrates and enhances existing web infrastructure enabling developers to deliver web content, e-mailers and applications to multi channel media devices. bemokoLive lets marketing departments automatically bring the website and brand to customers on their mobile phones in the best form possible.

A bemoko enhanced e-mail delivered to a PC needs no changes to display across a large screen on click through; for iPhone, Blackberry, wide screen phones and standard phones the mailer is automatically optimised to suit each specific handset. Banners are optimised to fit on smaller screens, whilst larger images and unnecessary information is removed to create a clear, easy to read mailer without the need to zoom in or search the mail for key brand messaging.

“This marks the end of text only, slow, poorly rendered and annoying marketing emails which invariably end up in the trash folder, unread” said Diss. “With bemokoLive you can create a interactive mobile campaign that incorporates email and a mobile Internet site which will deliver the best user experience on every phone. This extends a campaign’s reach by 25%, and also delivers a host of customer analytics tools that enable a deeper relationship between the customer and the brand.”

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About bemoko:

bemoko (www.bemoko.com) is the leading innovator in flexible multi-channel web solutions. Bemoko provide an easy to use single platform software product that integrates and enhances existing web infrastructure enabling developers to deliver web content and applications to multi channel media devices simply, quickly and without the need for additional training: www.bemoko.com

For further information please contact:

Bemoko brings the Doha Tribeca Film Festival to mobile phones

• bemoko creates the Doha Tribeca Film Festival mobile website, delivering festival content optimised to every mobile phone
• Latest successful implementation of the bemokoLive platform for quick and easy mobile website development

29th October 2009: UK-based mobile web experts, bemoko Ltd, have used the bemokoLive mobile development platform to create the mobile website for this year’s Doha Tribeca Film Festival (DTFF) which begins today.

Optimised to work with any mobile phone, the Doha Tribeca Film Festival mobile website will be live for the duration of the event and for 12 months afterwards. Mat Diss, founder of bemoko said: “From the mobile website you can watch trailers for films on your phone, find out where and when films are being screened and create your own personalised festival agenda. Content is taken from the DTFF blog, twitter stream and flickr feeds, enabling visitors to keep up to date with all the latest news and reviews, wherever they are.”

The site was created using bemokoLive, a unique development platform that lets web designers create mobile sites quickly and easily using standard XHTML. Because bemokoLive recognises the characteristics of a phone visiting a web site, the site will display on any mobile phone regardless of operating system or screen size. This removes the need to write mobile sites for each type of phone, meaning mobile websites can be live for a fraction of the time and cost of traditional methods of creating sites for mobile.

As VIP guests at DTFF will be receiving iPod Touch devices which link to the mobile website, bemoko has used the powerful features of the bemokoLive platform to easily create a feature-rich version of the mobile site for iPhone and iPod touch users without having to write the entire site again for the iPhone. Special features for the iPhone version of the site include ‘Apple style’ sliding page transitions, film trailer carousels and touch sensitive maps with pinch zoom and touch scrolling.

DTFF Executive Director Amanda Palmer said, “The website is a great tool for visitors to take part in cultural exchanges of ideas and to engage with groundbreaking filmmakers. To be able to do this from any mobile phone is a huge advantage to our many visitors who will come from all over the World.”

Mat Diss continued: “The Doha Tribeca Film Festival has recognised the power of the mobile Internet as a tool that should be accessible to everyone, regardless of which make or model of phone they have. bemokoLive means that visitors can experience a multimedia experience on their phone that compliments the event.”

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About Doha Tribeca Film Festival

From October 29 to November 1, 2009, filmmakers and shakers from around the world will be welcomed to the stunning festival hub, at the Museum of Islamic Art (MIA). In this launch year, DTFF is curating a program slate of 30 feature films, highlighting internationally acclaimed Arab films, plus the best of Hollywood, Bollywood, family films, documentaries, animation and world cinema.

DTFF is a unique partnership between Qatar Museum Authority (QMA) and New York’s Tribeca Film Festival. On QMA’s side is Chair, Her Excellency Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani, QMA’s CEO Abdulla Al Najjar and DTFF Executive Director Amanda Palmer. On Tribeca’s side, are the festival founders, acclaimed Hollywood producer Jane Rosenthal, entrepreneur Craig Hatkoff, and actor, Robert De Niro.

Visit dtff.bemoko.com

About bemoko:

bemoko (www.bemoko.com) is the leading innovator in flexible mobile web solutions providing a comprehensive platform for delivering compelling mobile web sites. It provides a multi-device, multi-channel delivery platform for mobile content, designed with flexibility and speed of deployment in mind. For more information: www.bemoko.com

For further information please contact:

ABOUT THE OPPORTUNITY

1st – The Exchange is a market leading provider of technology solutions to the financial services market. The company provides an integrated suite of technology solutions, software and consultancy to the financial services industry, to help support the key stages of a distributor’s business process.

The Exchange is the largest provider of online comparative quotations and electronic new business applications in the UK financial services portal market. Its main product is Exweb, which is the UK’s leading intermediary trading platform in the financial services market, used by approximately 27,000 registered users within authorised advisory firms. It provides online information and transaction services, with 185 million client illustrations processed to date over the service since January 2008.

THE CHALLENGE

As a membership organisation, it is critical to The Exchange that it provides up to date and relevant services for its users in an effective and easy to use manner.

Having built an intuitive and successful web portal, Exweb, The Exchange was looking to provide access to a mobile website to its users. This was important because when an IFA is with a client, they will not necessarily have access to the web portal. They may, for example, be at a client’s home. The capability to provide either an indicative or full quotation during a meeting enables the IFAs to deliver a quicker and more effective level of service to their clients.

Traditionally it has been difficult to create mobile websites that can be accessed by all devices. There is no single standard operating system for mobile phones and there are a variety of different browsers embedded within mobile handsets.

To further complicate matters, mobile phones have different screen sizes, meaning that creating one mobile website that can be accessed by all mobile devices has been a challenge. Typically companies have either gone to the expense of creating multiple versions of the same site for different handsets, which is a labour and cost intensive exercise. The alternative has been to create a generic mobile website that may not fit a mobile screen and can include broken links or content that cannot be properly displayed on the phone. This delivers an extremely poor brand representation.

Initially, The Exchange decided to create a mobile web solution for certain Nokia and Blackberry devices, in order to test how subscribers reacted to having a mobile website to use and to understand more about usage patterns. Once this trial had been concluded successfully, the challenge for The Exchange was to roll out a fully featured mobile website that could be easily accessed from all mobile devices to support members in the Annuities market.

THE SOLUTION

Having evaluated a number of partners, The Exchange decided to team up with bemoko to roll out a mobile website to their users. bemoko provides consultancy and software solutions that enable organisations to quickly and effectively create mobile internet solutions for all mobile phones.

Uniquely, bemoko’s software solutions allows almost every mobile handset that is internet enabled to access a mobile website and see the content as if it has been designed exclusively for that handset. bemoko’s solution recognises which handset is visiting a mobile website and delivers a fully optimised version of the site to that particular handset.

If the handset supports certain technologies (for example Flash) the solution will deliver that particular content, however, if it does not, the content will not be delivered and instead the page will automatically be configured to be suitable to the size of screen, operating system and mobile browser embedded into the handset. The result is that, whatever handset is accessing the site, the mobile web pages fit the screen and do not display content that cannot be viewed, removing the broken links and poorly fitting pages that can be associated with the mobile web experience.

The Exchange had a series of specific criteria to fulfil: it needed to enable users to input important information such as a client’s age and requirements easily; it also needed to deliver usable results to IFAs quickly and reliably. Most importantly the site needed to be accessible from any mobile phone.

bemoko worked with The Exchange to develop a bespoke solution that delivered an effective mobile website within The Exchange’s criteria. Rather than suggesting a solution that would have required a major technology upheaval for The Exchange, bemoko was flexible enough to develop a solution that suited the core technology environment within which The Exchange operated its services.

Both the bemoko team and The Exchange technical staff collaborated to ensure that the solution was effective and deliverable. Considerable support was also provided from Microsoft, since The Exchange works in a .NET framework.

OUTCOMES

The collaboration has provided a highly effective mobile website that can be clearly and easily displayed on all but the very oldest mobile phones.

The solution has been launched and is now being used by IFAs across the UK, providing them with another flexible and relevant service from The Exchange and allowing The Exchange to demonstrate its market innovation and thought leadership in a new area.

The Exchange is now considering the implementation of the second phase of the mobile platform to deliver additional services to its customers.

CONCLUSION

The mobile environment has traditionally been seen as one that has been too expensive or too difficult to deliver a meaningful service. The challenge of either having to build multiple micro sites for different devices at significant cost, or relying upon automatically re-rendering content has meant that many organisations have avoided creating mobile web solutions.

Yet the ubiquity of the mobile phone, along with the increasing number of people who are using data services on mobile means that it is difficult for organisations to ignore the mobile opportunity any more. By recognising the value that a mobile solution could provide to its members, The Exchange has been a pioneer.

By partnering with bemoko, The Exchange was able to offer a truly personalised service to its customers at a fraction of the cost of creating mobile sites for each relevant device without compromising usability to the end user.

About 1st – The Exchange

1st – The Exchange is a market leading provider of technology solutions to the financial services market.

The Company provides an integrated suite of technology solutions, software and consultancy to the financial services industry, which helps support the key stages of an intermediary’s business process, whatever its size. In doing so, this enables users to service their clients more efficiently and profitability, whilst meeting regulatory demands, reducing costs and maximising profits.

The Exchange’s Exweb is the largest provider of online comparative quotations and electronic new business applications in the UK financial services portal market with over 27,000 users. It provides online information and transaction services, with 125 million client illustrations processed over the service in 2007.

1st develops, markets and supports software delivering financial planning, client management and full back office administration to financial intermediaries. 1st’s ‘Adviser Office’ software, is the market-leading client management solution used by more than 1,600 Adviser firms offering wealth management and financial advice, both Multi-tied and Independent. Based on Microsoft SQL Server and .net Technology, Adviser Office and Adviser Evolution link with over 60 partners, including product providers, portals and fund supermarkets to aggregate client data and avoid any data re-keying.

bemokoLive.NET: simple, effective mobile web for Microsoft environments

UK-based mobile web experts, bemoko, today launched bemoko®Live.NET edition, the latest version of the company’s powerful and flexible mobile web delivery platform for content and services.

bemokoLive.NET brings the benefits of bemoko’s mobile platform to the .NET environment through integration into Microsoft’s ASP.NET MVC framework. Developers can now quickly develop one single mobile site to deliver the best user experience over a wider range of handsets and devices.

bemokoLive recognises a user’s mobile device, repurposes and automatically delivers the right mobile content to the device being used. This ensures that any mobile device visiting a web site sees a highly professional online presence with an effective browsing experience, removing the issues of unreadable pages or non displaying images or video.

With bemokoLive.Net:

• There is no need to create specific sites for different mobile devices. Organisations can use their current web content to create sites using common components that deliver an effective web experience to any mobile device.
• With bemokoLive.Net content is automatically optimised as it is delivered to devices, reducing page download times and ensuring a fast enjoyable user experience.
• Mobile web visitors can upload their own content – pictures, status updates, videos – from mobile devices to web sites including Facebook, Twitter, MySpace, and other social networks.

Mat Diss, co-founder of bemoko said: “bemokoLive.NET has been specially developed to make it easier for designers working in Microsoft environments to deliver compelling mobile web sites. Developers create mobile sites in the same ASP.NET environment that they use to deliver non mobile sites – there is no need for additional training or to learn a new language.”

“Through bemokoLive.NET, organisations using the Microsoft environment can use their current team to create mobile sites that deliver relevant content to any mobile device at a fraction of the cost and time to market of building specific sites for specific mobile devices.”

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About bemoko:

bemoko (www.bemoko.com) is the leading innovator in flexible mobile web solutions providing a comprehensive platform for delivering compelling mobile web sites. It provides a multi-device, multi-channel delivery platform for mobile content, designed with flexibility and speed of deployment in mind. For more information: www.bemoko.com

For further information please contact:

bemoko is delighted to have been selected as the official mobile web partner for the prestigious MEX 2009 conference to be held on the 19th – 20th May.

The organisers of the conference wanted a site that delegates could view on their phones which gave them information about the event. We built http://mex.bemoko.com in less than a week using the unique templating and inheritance capabilities of the bemokoLive platform. The site incorporates a Twitter feed, online survey, agenda and venue details.

We’ve had some great feedback on the site so far and it seems that people are finding it not only useful, but also very easy to navigate. As Marek Pawlowski, of MEX, says

“We decided to work with bemoko to create a mobile version of the MEX agenda and they’ve really excelled themselves. Not only have they built an easy-to-use site optimised for any handset, they’ve also added a survey capability so we can get some insight into how the 100 leading thinkers at MEX view certain issues and a Twitter feed so everyone can see the buzz on #mex09.”

If you are going to the MEX conference, we will see you there. We’re looking forward to some great debates!

MOBILE WORLD CONGRESS, Barcelona, 16th February 2009: UK-based mobile web experts, bemoko, today launched bemokoLive 1.2, the latest version of the company’s mobile web platform.

bemokoLive enables:

• Web content to be delivered to any mobile phone accessing a web site without the need to create specific sites for all mobile devices
• Organisations to use their current web content to deliver an effective web experience to any mobile browser
• Mobile web sites to be rolled out quickly and effectively to organisations that may previously not have considered the potential of the mobile internet
• Visitors to mobile web sites to upload content (pictures, status updates, video) to a web site and also share this with their Facebook, Twitter, MySpace pages, or other social networks

bemokoLive recognises a user’s mobile device before they arrive at the site and automatically delivers relevant mobile content to the device being used. By delivering the right content to the right device, bemokoLive delivers a browsing experience on the mobile that is intuitive and effective, without the problem of unreadable pages or non displaying images or video.

Mat Diss, co-founder of bemoko said: “bemokoLive 1.2 enables any organisation to use the mobile internet as an effective marketing and communications tool. bemokoLive repurposes the content to ensure that any mobile device visiting a web site sees a professional and effective online presence.”

The flexibility and speed of development with bemokoLive means that the likes of shopping centres, theme parks, music festivals and entertainment venues can all benefit from delivering relevant content to any mobile device quickly and effectively at a fraction of the cost of building device specific mobile sites.

London (UK), 20th January 2009 – SwarmTeams, the renowned multichannel engagement and marketing tool which allows groups and communities to interact and communicate the way nature intended, have turned to bemoko for the next generation of their mobile web implementation.

“It is important to provide the full feature set for the message board
system when accessing from a mobile phone – viewing and selecting boards,
viewing members, the ability to create, view and reply to messages, secure
login etc. Using the bemokoLive platform it was possible to quickly integrate
the mobile front end with the SwarmTeam systems, even though bemokoLive is Java
base and SwarmTeams is .Net.” said Ken Thompson, CEO of Swarmteams.

Initially the bemoko hosting service was used for delivery to mobile, allowing
faster and cleaner initial development with the plan to migrate to SwarmTeams
servers in the future.

Each year Sage runs several SageVisions events for all the Sage business partners. Normally the agenda is emailed to attendees and feedback is gathered through printed forms. The response rate for this method of feedback was always low with an associated overhead in collecting the forms and collating the information by hand.

The new service provided by bemoko was an internet site accessible by attendees via their mobile phones. This aligned well with Sage’s own strategy regarding the use of mobile. The site gave access to the agenda and allowed delegates to leave feedback and also fill out a specific questionnaire re Sage and the new version of SalesLogix.

Conference feedback was collected at the event and via an email follow up. Using the bemoko solution, Sage was able to have the results delivered as a presentation immediately after the all the results were received. This saved time and costs over the normal paperbased solution.

OneFishTwoFish are a marketing agency who were attending a large exhibition for startup companies. They wanted something different on their stand to make them stand out from the crowd.

Rather than providing the normal ‘goldfish bowl’ to collect business cards, OneFishTwoFish selected bemoko to provide a mobile based system where attendees were invited to text their email address to a shortcode to receive a mobile voucher for discount on a book been offered by the company. Along with the SMS voucher received by the attendee, there was also a link to a mobile microsite giving more details on the book.

Every 50th person who texted in was given a free book, added an interesting competition element to the promotion.

they say…

“bemoko quickly understood the goals for our mobile exhibition site and delivered the service on time and to a high quality. We were impressed with the ‘hands on’ approach and service we got from the team.”

- Carrie Bedingfield, Founder Onefish Twofish