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21

Sep

New bemokoLive Release Adds Value with Multivariant Mobile Website Testing

Posted By Phillip clement Wednesday, September 21, 2011. No Comments

London UK – 21 September 2011.  bemoko (http://www.bemoko.com), the leading mobile web software development company, is delighted to announce the release of the next version of its multi-channel web management product,  bemokoLive.  Providing invaluable support for multivariant testing and internal job scheduling, bemokoLive cements its reputation as the platform of choice for managing web content across multiple channels and devices.

Current demand is increasing for clients to create more engaging and effective user experiences across a wider range of mobile devices, which means that essential testing and tuning different variations of a site is becoming a growing burden.   The latest release of the bemokoLive platform allows site creators to test and measure different variations of their sites across multiple channels such as PC and mobile quickly and easily.

bemokoLive now enables new features to  be introduced in a controlled manner to different user segments and A/B tests can be set up, run and measured; all on one page at the same time.  This allows users to determine the effectiveness of any changes, receive immediate feedback and tune sites quickly, providing the user with essential evaluation of the effectiveness of limitless combinations.

Also included in the new release is a built in scheduling system, allowing site creators to easily schedule regular, timed activities such as SMS blasts or push messaging that can also be linked with and share content with existing apps and websites.  bemokoLive’s new release makes creating dynamic mobile websites quicker and easier with less risk.   Multivariate testing more than one component at the same time can now be carried out in a live environment, ensuring that website owners can get the most out of visitors to their sites.

Ian Homer, bemoko’s CTO, comments “We see increasing demand for multivariant testing on sites and have added this capability to the core framework to enable this functionality on multiple devices, further enhancing bemokoLive’s capabilities for managing all web mark-up and content in one place for all devices.”

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